Business Plan & Business Model Canvas

Entrepreneurial risk can be significantly reduced by careful start-up planning.

Business Plan
The Business Plan is a timetable for self-employment, a well-honed schedule in which you lay down what your plan is and what needs to be done if the start-up is to be a success. First and foremost, it is an important tool for the founder personally. But it is also a document for investors, banks and savings banks who want to know whether a start-up idea is sound. Or as a submission to the Agentur für Arbeit [Employment Agency] or the jury in a competition.

More information on drawing up a Business Plan

Business Plan Support
Have you already drawn up a plan and aren’t sure how suitable the presentation is for the bank? We are happy to offer you a feedback session for your business plan.

You can draw up your business plan online at or with the SmartBusinessPlan online tool.

When you are logged in to the founders’ workshop or BPW, you can develop your business plan with detailed assistance. A tutor from IHK Berlin is available if you have questions that cannot be answered in the learning units and work modules of the founders’ workshop. If you have any questions relating to the BPW online tool, you can contact the team directly.

Business Model Canvas
The Business Model Canvas helps you get an overview of the most important key factors of a successful business model.  What makes it special is its method. For each key factor, ideas are written down in keywords on post-it notes and stuck in a template. The advantage is that the post-it notes can be repeatedly renewed when you have new information.

Through this visually supported approach, a large number of individual ideas can be combined into a modular business model until a marketable model is found.  

The following video shows you how to create a canvas:

Skilled Trades
For start-ups in skilled trades, you can find specific information about drawing up a business plan at the Berlin Chamber of Crafts.

Ihe IQ Competence Centre for the Migrant Economy provides instructions for business plans for secondary income, main sources of income and in 12 different languages.